Developing a robust marketing strategy is fundamental to your success as a business. This interactive workshop will give you the insight, structure and tools to enable you to create a clear strategy with actionable objectives and marketing strategy framework that you leave with an action-list to take away and develop further.
Agenda
- Your Business mission and vision.
- Business & Marketing objectives.
- Company Positioning – proposition, message and pricing
- Target Market Defined (buyer profiles)
Prior to the Session
The Zoom link for this workshop will be circulated in good time before the session, along with preparatory reading.
About the workshop facilitator: Hosted by Claire Curzon, Managing Director of boutique multi-award-winning content marketing agency Brighter Directions provides consultancy, training and outsourced solutions to start-ups, SME’s and global brands on how to drive key messages and engage audiences through content and presentation marketing.
www.brighterdirections.co.uk
